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Market Intelligence
HospitalityBusinessL2 ChargingMarketing

The ROI of Destination Charging

Why hotels and restaurants are giving away electricity.

March 26, 2025
4 Min Read
Verified Source

Revenue

+15%

Spend Per Visit

Filter

Top 1

Booking.com Search

Loyalty

High

Repeat Customer

Executive Summary

For hotels, a charger is the new Wi-Fi. It attracts a wealthier demographic and encourages longer stays/dining. The electricity cost is a marketing write-off.

The "Amenity War"

EV drivers plan their trips around charging. If Hotel A has a charger and Hotel B doesn't, Hotel A wins the booking. The cost of electricity ($5 for a full charge) is negligible compared to the room rate ($200+).

Dwell Time Monetization

Restaurants with Level 2 chargers see customers stay 20 minutes longer—enough time for dessert or another drink. The charger pays for itself in increased table bill size, even if the energy is free.

Network Visibility

Being listed on PlugShare or the car's navigation system is free advertising. It puts a small business on the map for thousands of passing drivers. EV.NET helps hospitality groups understand this new SEO layer.

Strategic Opportunity

Own the Digital Infrastructure

As the market for Hospitality matures, authoritative digital real estate becomes scarce. EV.NET is the category-defining asset for this sector.

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